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Ecommerce SEO audit

Check the pages that sell your products.

Audit your product pages, collections, and technical SEO. Find inconsistent markup, duplicate URL signals, thin content, and crawler access issues before you plan the next round of changes.

Category scores and selected findings free. No email required.
Detailed findings and export files: $10 once.

Catalog review
Collection/collections/lighting
Product/products/desk-lamp
Variant?finish=black

Check titles, product details, and the preferred URL at each level.

Review guide: what to review on your site
Up to 150 pages per site187-detector catalogHow the score is calculated

Inspect the canonical on a product page before comparing variants, filters and category pages.

Check a product canonical

Where to look

A catalog needs more than a clean homepage.

The scan shows its actual coverage and applicable checks. Review the evidence before deciding which changes to make.

01

Collections

Give each collection a useful introduction and links to the products it groups. Review indexing and canonical rules for filters and sorting.

02

Products

Check that visible names, prices, availability, and product markup describe the same item. Review missing or conflicting fields on the affected pages.

03

Variants

Inspect the relationship between product and variant URLs. Keep canonical signals, internal links, and sitemap entries consistent with the pages you want indexed.

Before you scan

Questions from store owners.

What the audit can tell you, and what needs a separate review.

Why do my products not show up when someone asks an AI what to buy?

A website audit can identify access and content problems, but it cannot establish why an assistant omitted a particular product. Product selection depends on the system, the query, and information from multiple sources. Start with crawlable product pages and accurate product information. Google says its AI search features use the same SEO foundations as Search.

What product schema fields does my store actually need?

For Google merchant listing eligibility, review the required Product and Offer properties, including the product name, image, offer, and price details. Requirements vary by feature and product type. Google’s merchant listing documentation is the authority. Schema can support eligibility for rich results; it is not a universal requirement for appearing in AI answers.

Can AI crawlers be blocked on my store without me setting that up?

Yes. A robots.txt rule and a server response are different pieces of evidence. A request can be allowed by robots.txt and still receive an error. Review the response and firewall logs before assigning a cause. A probe with a crawler user agent does not reproduce every request from the real crawler’s network.

Do thin category pages hurt my store’s AI and search visibility?

A category page should explain its selection and help shoppers reach the right products. A word-count flag is a prompt to review usefulness, not a ranking rule. Avoid padding pages to meet a number. Keep essential product and category information available in the page content.

How do I run a free AI visibility check on my online store?

Enter your store URL above. The audit reports category scores and selected findings free, with no email required. Full Report unlocks detailed findings and export files for $10 once. Review the scan’s actual page coverage before treating it as a catalog-wide conclusion.

Check the source.

Product markup requirementsGoogle Search and AI features

Start with your website

Scan my store.

Review the free preview. Choose Full Report when you need the detailed findings and export files.

Compare the plans

Category scores and selected findings free. No email required.
Detailed findings and export files: $10 once.

Related guidance and tools

check your product schema markupfind canonical errors that suppress your product pagesvalidate your product sitemapis your SEO agency actually working?