An AI SEO audit checks what AI crawlers see, whether your content is citable, and whether your entity signals are clear, on top of the classic Google foundation. OpenAI's crawler documentation states that "GPTBot is used to make our generative AI foundation models more useful and safe." Allowing or blocking each of these bots is a choice, and many sites made it by accident. We test 15 bots by name inside a 164-check audit.
Traditional SEO audits were built for Googlebot. A site that passes one can still be unreadable to every AI crawler on the web, unquotable when it is read, and anonymous as an entity. An AI SEO audit runs both layers.
Free Visibility Scan: whole site, up to 150 pages, no email. Full Report is a one-time $10.
A standard audit asks: can Googlebot read this page, is it indexed, is the title tag correct, does the site load in time, are there duplicate pages, are there broken links? These are correct questions. They are not enough.
AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended) each have their own access rules. Your robots.txt can block them selectively. A page that Googlebot reads freely can be invisible to every AI crawler on the web. See how robots.txt blocks AI crawlers.
Beyond access, AI engines decide whether to cite you based on structure: can they extract a clean passage to answer a question? Is your content organized into answer blocks and question-style headings? Does your Organization markup name you as a known entity with verifiable sameAs links? Is there an llms.txt file that helps AI crawlers understand what your site contains?
A site that scores 90 on a traditional audit and blocks GPTBot in robots.txt is effectively absent from AI-generated answers.
The free scan gives you a scored verdict for every check above, with a plain-language explanation of what failed and why it matters: the exact robots.txt lines blocking each AI crawler, whether your structured data is present, typed and complete, whether your content is structured for extraction or buried in prose, and a ranked list of what to fix first, ordered by impact.
The $10 Full Report unseals the page-by-page detail and adds the PDF, prioritized action plan and AI-ready fix file. This page sits under the AI search optimization hub; the deeper single-topic audits are the GEO audit and AEO audit.
No. We audit the conditions that determine whether you can be cited: crawler access, content extractability, entity clarity, structured data. What AI engines actually cite in live answers is not something any external tool can see reliably. We check the preconditions, not the output.
A standard audit checks what Google's crawler sees. An AI SEO audit also checks what AI crawlers see, whether your content is structured for extraction, and whether your entity signals are strong enough for a language model to reference you with confidence. You need both.
The diagnosis is free: your whole site, up to 150 pages, every failing check named worst first. The $10 Full Report unseals the page-by-page detail and adds a PDF, a prioritized action plan and an AI-ready fix file.
The report tells you the exact line in robots.txt that blocks each crawler, the specific fields missing from your JSON-LD, and where to add answer blocks. Fix guides for every common failure live in the learn hub, and our free robots.txt generator and llms.txt generator are open to everyone.
Generative Engine Optimization focuses specifically on AI-answer visibility. An AI SEO audit is broader: it covers the traditional SEO foundation and the AI-specific layer. The two terms overlap; our scan covers both. The dedicated page is the GEO audit.
Free scan of your whole site, up to 150 pages. No email. Worst problem first.
164 graded checks · 15 AI bots tested by name · not a score, a diagnosis